Unlike my wife, the Veterinarian, I did not spend any time growing up in San Antonio. I started living here for the first time in my life on July 7th. So, I don’t have dozens of friends from elementary, junior, and senior high school that all still live here and may pop in on occasion, or long-time family friends who I’ve known since I was born. Dr. Davis has; not I.
So, I was quite thrilled this past Friday when one of my best buddies from college stopped by, as she was also from San Antonio and moved back here after college. She brought in a newly acquired cat from the Humane Society (highly recommended btw – go go rescue cat owners!!) to get him checked out. Now the animal stuff Dr. D can tell you all about, but for me I was so thrilled to get to hang out with my old friend, if only for the span of a few minutes, while they checked the cat for worms and ran blood work (standard new cat stuff). This was a first for me – the opportunity to provide commercial services for an old friend. I know she was concerned about her cat, but secretly I think she was glad to see myself and Dr. D as well. We had the chance to hang out last this past March when we were in town for Spring Break, but lately, with the previous distance, it was years between visits (thank you Facebook for keeping us updating on her favorite lunch places and other items she commonly posts). She signed our standard photographic authorization so I took a few extra photos for both our internal records and of course for my own interests.
Well, as I was putting things together I remembered we had an advertising credit for Facebook through GoDaddy so I decided it was time to put that into use. I got a stock photo of Dr. D we have been using in promotional items that Dr. Goodman helped us take while still at NEVC, add to that the photo from the albino corn snake that came in the day before, my father-in-law’s best buddy who came in with his chihuahua a few weeks ago and my college buddy and whipped out a Facebook ad campaign to promote use of our website. It took a few tries to get the cropping right, but I finally got it to crop and keep the animal’s face in the photo along with the human owner. Except the snake. She signed the release but then said verbally she didn’t mind the snake’s photo but didn’t want her picture, so a little extra careful trimming was needed.
Prop for Facebook — hullo but wasn’t creating that ad campaign super easy? Yes. Even Taylor (4 staff members under the age of 30 and she’s the only staff member on Facebook – go figure) said she saw the ad over the weekend. So it worked and everything. Yay.
So, thank you to my good friend, Mrs. Symank for coming in. I know it was a bit out of your way, but it was so super good to see you. Also, thank you to our good family friend, Mr. Rivera for coming in as well. It was great to get the chance to serve you as well a few weeks ago. And of course, Ms. Anonymous Snake Owner. Thanks so much for coming in as well and letting us take a few extra photos. And for all three, thanks for being such a big part of my first ad campaign for the clinic website.
Until next time . . .